Oct. 16, 2019There are now more than 16.9 million cancer survivors in the United States, and 40 million worldwide—a figure expected to double by 2040. Improved prognosis … Read more about Pioneering NAU oncology researcher leads publication of new exercise prescriptions for cancer prevention, survival
Flagstaff Convention and Visitors Bureau
Pivot to smaller events brings big business to conference center
Seeing opportunity in the midst of economic distress, the High Country Conference Center at Northern Arizona University adapted its business model. It’s an approach that’s here to stay.
Steadily increasing revenues demonstrate the success of the shift, which entailed a move away from package deals for big events. Now the focus is on an a la carte menu of services for smaller meetings and events—an approach that provides a path forward in a world of leaner corporate spending, even as… Read more